Material matters
impacting our strategy

In 2016 we conducted a comprehensive materiality analysis. This involved consulting with executives representing each of the four stakeholder groups regarding the key issues that most concerned each group. From these we created a list of potential material issues, which were then refined into a final list by executive management.

During the year under review we reconfirmed our four stakeholder groups, which are linked to our four material themes, as well as the set of associated key issues, in consultation with executive leadership. This integrated report is structured to report against these material issues.

Clients Our clients are the cornerstone of our strategy: they buy our products and services and provide our revenue. If we add value to our clients, by understanding their unique requirements and aspirations and delivering holistic and integrated solutions, we are able to add value to each of our other key stakeholders.	Employees Our employees are critical to fulfilling our commitment to our clients. Through their skills, experience and hard work we are able to deliver on our customer value proposition.	Investors Our investors are the owners of Alexander Forbes. Their confidence and capital is what allows us to grow and to realise our strategic ambitions.	Society Alexander Forbes is part of broader society and various communities. Beyond being a responsible corporate citizen, we view this society – from where we draw many of our business resources – as our partner in creating value.
Building our brand Delivering a holistic solution Ensuring a quality experience Optimising channel distribution strategy Maintaining our position of thought leadership Developing innovative financial products and services to meet clients’ needs	Creating a compelling employer value proposition Managing for high performance Ensuring continual development Safeguarding employees’ wellness Building a diverse and inclusive workplace	Strategic resource allocation Controlling costs Maintaining investor confidence	Investing responsibly Actively practise transformation Contributing meaningfully towards social protection Environmental stewardship